Your data. Your business growth. Why big data is so important to insurance.
Data. IBM calls it the new “natural resource” for business. Why? Because data is now the source of competitive advantage. And high-growth insurers understand this.
According to a recent survey, 83 percent of financial services companies agreed that data is their most valuable strategic asset.
And then there is big data. Huge data flows, new sources ready for insurers to capitalize on for smart, actionable, and profitable insights. So where is your data strategy at today? Thirty-one percent of financial services companies describe their ability to realize value from data assets today as immature.
Download our e-book now and discover
- The factors driving big data and how insurers are responding
- How to capitalize on data sources, such as risk models and the “Internet of Things”
- Building blocks for a sound big data strategy